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Why No One Wanted A&W's Third-Pound Burger

Getty
Getty

Americans have loved McDonald’s Quarter Pounder ever since a franchisee introduced the iconic burger to the country in 1972. In the 1980s, A&W attempted to capitalize on the success of the Quarter Pounder—and drum up a little competition for Ronald and friends—by introducing a third-pound burger. The bigger burger gave consumers more bang for their collective buck. It was priced the same as the Quarter Pounder but delivered more meat. It even outperformed McDonald’s in blind taste tests, with consumers preferring the flavor of A&W’s burger.

But when it came down to actually purchasing the third-pound burgers, most Americans simply would not do it. Baffled, A&W ordered more tests and focus groups. After chatting with people who snubbed the A&W burger for the smaller Quarter Pounder, the reason became clear: Americans suck at fractions. Alfred Taubman, who owned A&W at the time, wrote about the confusion in his book Threshold Resistance:

他们现在对阵克里夫兰和波士顿时的人员对位看起来顺眼多了。
brace
本次国考招录共有120多个中央机关及其直属机构参加,计划招录2.7万余人,与上一年度规模基本持平。
12岁女孩发现古埃及护符
The drama in Nafta
n. 示范,实证,表达,集会

Not understanding that a fourth is actually smaller than a third, many consumers eschewed the better-tasting burger in favor of the one they thought was the better deal. According to Taubman, A&W recalibrated their marketing, saying, “The customer, regardless of his or her proficiency with fractions, is always right.”

一座陵墓般的濒危物种仓库。
我花钱太多了吗?过度消费会导致压力、混乱以及财政并发症。这也可能会随着时间的流逝变为一种危险的习惯。储蓄是一个非常棒的办法,万一遇到紧急情况,你极有可能为你之前的储蓄而感到欣慰。

Getty

It didn’t last, but they gave it another shot with the “Sirloin Third Pounder” just last year. That one is gone now, too, but the mighty Quarter Pounder remains a mainstay.

Coursera Has Teamed Up With Disney and Pixar to Celebrate Soul With a Curated Selection Of Courses Aimed at Maximizing Your Creative Side

Coursera
Coursera

500个品牌来自28个不同国家,其中近半(227个)来自美国。
He took out his textbooks and busied himself with his daily homework routine.

Passion is the fuel of life. It helps ignite our creativity and gives us a purpose in our careers, in our relationships, and even at home when we’re enjoying our favorite hobbies. And the easiest way to spark our passion is through education. In celebration of Disney & Pixar’s Soul streaming only on Disney+ on December 25, Coursera has curated a unique collection of courses for you to explore your artistic and creative interests for personal development and learn new ways to bring passion and purpose to your career.

There are six exclusive collections in all, with each containing six courses organized around a particular theme. If you’re the kind of learner who’ll be taking multiple courses, consider getting a Coursera Plus subscription, which gets you unlimited access to more than 3000 courses—including everything in the collections.

Whether you’re looking to pick up a new hobby, make a move for your dream career, or just want to learn to embrace life’s little pleasures, there’s a course here for anyone looking for a new spark. Plus, from November 20 through December 4, all of the courses in the Soul collection are free for Coursera’s Black Friday promotion. Find your perfect course collection below.

Disney & Pixar/Coursera

The Creative Life

这也是短信应用独有的棘手问题。在消费内容时,我们希望广告乖乖待在一边。没人想在聊天时突然有条广告蹦出来。雷表示:“人们在聊天时最不想看到的就是打断对话的广告条或弹出式广告。可能这在非个人的网络上还管用,但在短信中,人们最恼火的就是看到传统广告。”
2016年,9个省级地区的GDP超过3万亿元,比上一年增加3个;25个省级地区的GDP突破1万亿元,与上一年持平。
父母获得孩子尊重的7种方法
a不+dama征服+ant→不可征服的→坚定的,坚固的
值得注意的是,本年度传播假消息之首的网站域名当属“abcnews.com.co.” 在十一月的一次Verge的采访中,伊利诺伊州大学信息科学学院的Nicole A. Cooke教授引用了一个假新闻网站上的消息,这个假新闻网站使用的是危险和普遍的策略,即域名和真网站看上去只有微小的区别。他们让消息源从第一眼看上去具备真实性。管理abcnews.com.co的人告诉华盛顿邮报,他相信他的网站在特朗普大选期间充当了一个重要的因素。
在2009年美国经济开始复苏时,全球其他地区开始陷入各自的困境。
social

Creative Careers

But I know your generation, unlike any other generation in the past, is most eager to look at life differently. So as you leave school, I offer you a list of some obvious-yet-vastly-ignored truths that may help you look at life a little differently than just a series of paychecks:
Except, now, he's averaging a career-high in assists. And shooting a career-high on 2-point shots (63 percent). And a career-high 78.5 percent from the free-throw line. And he's 0.4 rebounds away from a career high in those, too. He's literally having his best statistical season in every regard except raw points per game.
Unlike several items on this list, artificial pancreas aren't still in some early development stage. The device very much exists and got FDA approval for sale this past September.
当晚的最高价来自唯一的一位欧洲电话出价人。此人以910万英镑购得约翰·康斯特布尔(John Constable)令人钦佩但很难让人喜爱的1824年纵向风景画《水闸》(The Lock)的1825年缩小版,这幅画从1855年起一直由一个英国家族私藏。
全球肥胖率上升的前因后果。
人类想知道“这是为什么?”
在第一部掌上移动设备发明之前,自拍杆已经问世。自拍杆其实是由一个日本男人上田宏在20世纪80年代发明的。上田宏是美能达相机公司的摄影师,他发明这个自拍杆,是因为他和妻子在欧洲旅行时无法自拍合照。(当时,他叫一个男孩帮他们拍照,那个男孩却拿着相机跑了。)
无论是左翼还是右翼,他们都标榜自己是反精英的大众代表和不合适的局外人,并作为魅力领导人与追随者密切联系,他们往往通过弥天大谎来操纵这种联系,用以谋求自己的进步;他们威胁既有的行为准则和约束性制度,把这些准则和制度描述为他们所代表的民意的敌人。

Purposeful Living

共管公寓和合作公寓一直在严令整顿,编写警告备忘录,对违规居民罚款。对于租房者来说,打破规则就可能会危及租约。共管公寓正在加强安保措施,要求门卫仔细观察来访者,同时要求居民为来访的客人签署授权表格。这类操作还引起了保险界的关注。
织密扎牢民生保障网。
approval
她声名在外,母亲不得不为她雇了专人保镖团队,全天24小时保护她的安全。
adj. 仁慈的,(为)慈善事业的,宽恕的
[sin'si?li]

Professional Development

“一般人很难发现你们在做什么,但是你的异常却很容易被经理们捕捉到。”凯说。许多情况下,你漫不经心,或者如凯描述得那样:“精神完全不在状态。”或许你过去常常积极参与会议,但是你现在沉默了。或许你没有过去做得多了。或许你不再对你要做的案子感兴趣了。
Local educational authorities have since revoked Zhengzhou Boqiang New Idea Life Training School's license and launched an investigation into its record. Hauntingly, the school's website remains online, replete with photos of students in camouflage uniforms performing drills and attending what the site labels "wonderful lectures."
"I don't know what happened," Lowry said. "I just know I got a call for offensive foul. It happens. It's the NBA. That's all I can say about it."
6. Make a plan.
祝来年好运,并取得更大的成就。
Best Companies rank: 11
I do not see much evidence that radical “managerless” models such as “Holacracy” will catch on. But more companies will realise that if they constantly test innovative ways forward — as start-ups do — they will be more flexible and decisive than old-style bureaucracies and meritocracies.

Personal Development

销量高峰每日售票量约1500万张,每秒售出近700张车票。
据报道,香奈儿艺术总监卡尔·拉格菲尔德于巴黎去世,享年85岁,整个时尚界都为他的离世而感到震惊。
“然而,考虑到政策紧缩的延迟影响,以及房地产市场降温将在未来数个季度压制中国对大宗商品的需求,我们怀疑出口的增长势头是否还能维持下去。”
[ri'sp?ns]
And, ‘trustno1’ proved, perhaps unsurprisingly, to be among the worst passwords as well, taking up spot number 25.
对爱、丧失与人生意义的沉思。喜欢狗的人与卢·里德(Lou Reed)的歌迷会特别容易受感动(我向双方都承认错误),但是任何有心人都会为安德森女士轻盈的智慧与极为庄重的风趣所打动。
除了要符合质量标准之外,进口商品还必须按中国规定正确标注。
May everything beautiful and best be condensed into this card. I sincerely wish you happiness, cheerfulness and success.
24 August

Career Change

她的母亲,32岁的史蒂芬妮·博伊登称,波比非常有主角意识,听到别人叫她上台就会兴奋的跑过去,让她下台的时候就会愤怒的尖叫。
The BFC's news has been met with support from people on social media, who have applauded the designers choosing to forgo the use of animal fur.
avail效用。参:availability(n 可用性,实用性)
卓越雇主排名:63
日历一页一页地翻到了12月,一些球队是时候考虑垫底的不可避免性了。那么,哪些球队应该开始着手垫底,哪些球队还需要观望,而哪些球队应该放弃这种打算呢。Flanns 和Zillz将会就这一问题展开讨论。
No. Wall Street strategists’ predicting that the US government’s 10-year borrowing costs will climb above the 3 per cent mark in the coming year is as much a staple of the Christmas period as awkward office parties. This year the forecasts look more likely to be fulfilled, given a withdrawal of quantitative easing and the US tax cut. However, the seismic, secular forces pinning down both inflation and long-term bond yields remain in place and are still underestimated. The Federal Reserve will raise interest rates at least three times in 2018, but the 10-year yield will not breach 3 per cent.
年度最佳单曲:米兰达·兰伯特《Over You》
1.手指存储器
在经过一段漫长而艰辛的竞选活动后,美国当地时间11月6日,美国总统奥巴马战胜了共和党候选人罗姆尼,胜出2012美国总统大选成功连任,将迎来执政白宫的第二个任期。

Stream Disney & Pixar’s Soul December 25 only on Disney+, and learn more about Coursera Plus here.

20 Thanksgiving Facts to Liven Up Your Meal

Share these Thanksgiving facts in between mouthfuls of pumpkin pie.
Share these Thanksgiving facts in between mouthfuls of pumpkin pie.
Element5 Digital, Unsplash

While you’re gathering with loved ones this Thanksgiving—whether in person or over Zoom—you may find yourself making small talk family you haven't seen in a while. These 20 facts are sure to keep them fascinated until it’s time for the feast to begin.

1. There’s a connection between Thanksgiving and “Mary Had a Little Lamb.”

Writer Sarah Josepha Hale is credited with the 1830 poem "Mary's Lamb," which was eventually turned into the famous children's song. (Whether she was behind the entire poem is still debated.) But although the tune has been a childhood favorite for well over a century, it's arguably not even Hale's most important contribution to the United States. As a native of New Hampshire, Hale had grown up with Thanksgiving festivities and was dismayed the holiday wasn't federally recognized. When she became editor of Godey's Lady's Book, she used her platform to write editorials and articles about the celebration, and also lobbied the government to declare an official holiday.

Hale used the outbreak of the Civil War to push even harder for a national day of Thanksgiving, thinking that setting aside one day for the entire country “would be of great advantage, socially, nationally, [and] religiously.” Abraham Lincoln agreed, and in 1863 he released an official proclamation that made Thanksgiving the final Thursday in November.

2. Not everyone thought Thanksgiving was a great idea.

Even the thought of pumpkin pie couldn't sweeten some people on the idea of Thanksgiving. 272447, Pixabay

When Lincoln declared the national holiday again in 1864, a Confederate editorialist from Richmond took the opportunity to insult both the Yankees and the recently re-elected Lincoln, saying: “This is an annual custom of that people, heretofore celebrated with devout oblations to themselves of pumpkin pie and roast turkey.”

3. For a short time, “Franksgiving” existed.

With only two exceptions, later presidents would follow Lincoln’s tradition of declaring the final Thursday in November Thanksgiving—until 1939, when Franklin Delano Roosevelt bumped it up a week in response to pressure from American retailers. You see, many people don't start holiday shopping until after Thanksgiving, so when the final Thursday coincided with the last day of the month, it cut the holiday shopping season—and sales—short. Though the calendar change made retailers happy, it angered FDR's opponents. Conservative states refused to acknowledge the holiday they referred to as "Franksgiving," continuing to give thanks on the last Thursday of the month. The split continued until a compromise was reached, and FDR signed legislation that made the fourth Thursday official.

4. Thomas Jefferson wasn’t a fan of Thanksgiving.

Until Lincoln standardized the date and tradition of Thanksgiving proclamations, presidents were far more haphazard in declaring it. George Washington issued Thanksgiving proclamations and John Adams issued proclamations for fasting and prayer. But Thomas Jefferson didn’t. At the time, Thanksgiving was very closely tied with religion and prayer, and Jefferson was a staunch supporter of the separation of church and state. In a letter to Reverend Samuel Miller in 1808, Jefferson wrote,

n. 信用,荣誉,贷款,学分,赞扬,赊欠,贷方
中国政府鼓励向中小规模的借款人放贷,其中很多贷款者没有信用纪录。分析师预计,在金融上表现活跃但没有信贷渠道的中国消费者有5亿之多。
有时,它是英语中最可怕的字眼之一。但是当机会在你的职业生涯中出现时,你应该准备好说出这个字眼:Yes。
单词recommend 联想记忆:
[s?'plai]
13. 还有更好的。10月,《洛杉矶时报》报道,平等工作机会委员会正在调查这个行业内的性别歧视现象,美国民权同盟要求各州与联邦机构继自己之后各自进行调查。
Read about successful businesses. Take in the wealth of knowledge that’s been provided by successful entrepreneurs such as Steve Jobs and the personalities from Shark Tank. A successful business plan does not have to be a book. A 10-page plan is digestible yet long enough to include everything you need to start.
Investors have noticed Honda’s troubles. The automaker was one of the very few worldwide to avoid deep losses during the global financial crisis. Still, its common shares are down 17.2% over the past year, while the Nikkei 225 Index is up 7.4% and Toyota Motor shares are up 19.5%.
“还有人在视频会议上宣布辞职。”
“你们可以选择自己喜欢的休假方式,”他写道,并建议人们“旅行、参加慈善项目、与家人共享天伦之乐,或只是利用假期充电和调整心态”。
6.The Conjuring 2:The Enfield Poltergeist
他说:“比如说,如果他们拖延从韩国进口的海关流程并采取对韩国商品的其他报复举措,韩国政府对此将无能为力。”

5. The first Thanksgiving feast looked very different from what we’re used to.

There was no cranberry sauce, no mashed potatoes, no sweet potatoes—and possibly no turkey. Some historical documents that recorded that first Thanksgiving have survived, so we know the Wampanoag brought deer. Wild turkey may have been part of the menu, but certainly not a focus or a centerpiece like it is today. Instead, they likely dined on passenger pigeons, swan, eel, lobster, clams, and mussels. Side dishes may have included corn, beans, and vegetables like turnips and squash.

6. There were no balloons at the first Macy’s Thanksgiving Day Parade.

The 40-to-75-foot brightly colored character balloons are a hallmark of the Macy's Thanksgiving Day Parade these days, but when the parade debuted in 1924, there was not a single balloon in sight. Instead, there were nursery rhyme-themed floats, a visit from Santa Claus, and real animals borrowed from the Central Park Zoo. The first character balloon—Felix the Cat—was introduced in 1927. The next year, newspapers announced that the helium-filled balloons would be released at the end of the parade. They were fitted with a special release valve so that around a week later they would come back to the ground and members of the public could send them to Macy’s for a reward.

7. To promote his state as the birthplace of Thanksgiving, a senator appeared on The Tonight Show dressed like a pilgrim.

Not everyone believes the first Thanksgiving took place in Plymouth. On December 4, 1619, a ship called the Margaret landed in what is now Virginia. Captain John Woodlief documented the day as one that must be celebrated “yearly and perpetually kept holy as a day of Thanksgiving to Almighty God"—and the settlers did, until many of them were slaughtered by the Powhatan in 1622. More than 300 years later, Virginia Senator John J. Wicker, Jr. spent much of the 1960s pushing his state as the birthplace of the first Thanksgiving, even appearing on The Tonight Show dressed as a pilgrim.

8. The Turducken’s history goes beyond Thanksgiving.

John Madden may have popularized the practice of stuffing a chicken into a duck and the duck into a turkey. But he certainly didn't invent the idea of meat nesting dolls. The practice goes all the way back to at least 1774, when an edition of the book The Art of Cookery documented a "Yorkshire Christmas Pie" that involved stuffing pigeon, partridge, fowl, and goose into a turkey. Even more elaborate examples followed, including an 1807 creation called the "roast without equal" by Alexandre Balthazar Laurent Grimod de La Reynière; it included up to 17 different birds. The tradition eventually found its way to New Orleans, which is where Madden enjoyed his first turducken experience. "It smelled and looked so good," Madden told The New York Times in 2002. "I didn't have any plates or silverware or anything, and I just started eating it with my hands.'' He began promoting the dish on-air, and the legend was born.

9. You probably can’t carve your Thanksgiving turkey as fast as Paul Kelly.

Kelly, a British turkey producer, is the Guinness World Record holder, with a warp-speed time of 3 minutes and 19.47 seconds. He also holds the turkey plucking record, besting even Gordon Ramsay: Kelly plucked three birds in 11 minutes, 30.16 seconds, while Ramsay came in a close second at 11 minutes, 31.78 seconds.

10. Thanksgiving Eve is one of the biggest drinking nights of the year.

After a night at the bars, he probably didn't feel as enthusiastic on Thanksgiving morning.MabelAmber, Pixabay

Forget New Year's Eve. According to the Wall Street Journal, "Blackout Wednesday" is the top drunk-driving night in many parts of the United States. The unfortunate phenomenon is likely due to college students (and other people who are home for the holidays) catching up with old friends the night before their family gatherings. In 2012, Mothers Against Drunk Driving reported that there are more drunk driving deaths at Thanksgiving than at Christmas.

11. "Jingle Bells" was originally a Thanksgiving song.

We may associate the cheerful song with Christmas these days, but when James Lord Pierpont wrote it in the mid-19th century, he likely intended it to be sung at Thanksgiving. The tune was originally called "One Horse Open Sleigh." While the transition from one holiday to the other is a little fuzzy, one thing's for sure—"Jingle Bells" was firmly in the Christmas lineup by December 16, 1965, when astronauts Wally Schirra and Thomas Stafford played it on a harmonica while in orbit on Gemini 6, making it the first song played in outer space. The pranksters launched into the song after announcing that they had spotted a UFO of some sort.

12. Your family doesn’t want to talk politics at Thanksgiving dinner.

According to the 2017 Meyocks Thanksgiving Survey, 36 percent of people say politics should be avoided at Thanksgiving. If you have a relative who won't leave the subject alone, Lizzie Post, co-president of the Emily Post Institute and great-great-granddaughter of Emily Post, advises that it's best to say, "I would really love to get away from politics at the Thanksgiving table this year."

13. There’s a reason the Detroit Lions and the Dallas Cowboys always play football on Thanksgiving.

Spoiler alert: It was all a marketing scheme. When the Lions franchise moved to Detroit, Michigan, from Portsmouth, Ohio, in 1934, the citizens of Detroit weren't as excited to get a team as you might think—because they already had one, baseball's Detroit Tigers. In an attempt to get the city excited about its second team, owner George Richards came up with the idea of having a game on Thanksgiving. Because he was well-connected, Richards managed to convince NBC to broadcast the game on 94 stations across the U.S. It worked: The Lions filled the stadium to capacity and had to turn fans away at the gate. When the Dallas Cowboys picked up on the marketing scheme in 1966, fans broke the attendance record, and both teams have upheld the Turkey Day tradition nearly every year since.

14. The way we depict pilgrims is all wrong.

The black outfits, white collars, and buckled hats aren’t accurate. The actual pilgrims wore trousers, shirts, and dresses of various colors. Women sported colors like red, earthy green, brown, blue, violet, and gray. Men preferred white, beige, earthy green, brown, and black, but we also have evidence that one of the dlders, William Brewster, wore a red vest and a purple vest. The way the Native Americans are depicted is also misleading: "[They] certainly didn't go around in the chilly New England autumn half-naked," said Laurence Pizer, the former director of Pilgrim Hall Museum in Plymouth, Massachusetts.

15. "Unthanksgiving" is celebrated every Alcatraz Island.

Every year, indigenous people and their supporters gather at Alcatraz for a sunrise service where they give thanks for the survival of their people. The event was originally founded in 1975, partially in response to the story we're told about Pilgrims and indigenous people living in harmony. "That's not what happened and we know it," says Andrea Carmen, the executive director of the International Indian Council. But over time, the group has adopted a different outlook. "The message of Unthanksgiving doesn't convey the true feeling of indigenous people," Carmen told the East Bay Express, "which is to give thanks every day for our survival, and the survival of the natural world, and the courage of our ancestors who fought and struggled and resisted to keep our culture alive for us." Now more properly called the Indigenous Peoples Sunrise Ceremony, events include traditional dances and a prayer to the rising sun.

16. There’s a Thanksgiving wine.

Beaujolais Nouveau, a fruity red wine from the Beaujolais region of France, is annually released on the third Thursday of November, also known as Beaujolais Nouveau Day. The release date has become quite the event in Paris, where people have competed since the 1950s to see who can get the first bottles from Beaujolais to Paris. Marketers in the U.S. have used the November release date to pair the wine with the holiday, recommending Beaujolais as a terrific match for turkey.

17. Butterball isn’t the only turkey hotline you can call for help with your Thanksgiving feast.

These turkey hotlines can help home cooks avert a Thanksgiving feast fiasco.A-Ray, Pixabay

The Butterball Turkey Talk-Line is famous for the calls it gets from uncertain cooks on Thanksgiving. But 1-800-BUTTERBALL isn't the only game in town. If you can't reach any of the 50+ Butterball experts, you can also call the following numbers:

  • Which showed month-on-month prices had fallen – albeit marginally – in Beijing, Tianjin, Shanghai, Shenzhen, Xiamen and Zhengzhou during the second half of the month.
  • 个人房贷突破20万亿,26家上市银行上半年发力涉房贷款
  • 中国的全国居民消费价格指数(CPI)和工业生产者出厂价格指数(PPI)仍很温和或处于收缩区间,但上月都出现了些许回升迹象。

18. At one point, you could have called Julia Child for Thanksgiving dinner help.

Who needs a turkey hotline when you have Julia Child herself as a resource? During the 1970s and '80s, Child's number was publicly listed in the phone book, so enterprising home chefs took it upon themselves to dial her digits when they were having cooking troubles on Thanksgiving. Though she could have left her number unlisted or simply unplugged her phone on high-traffic days, Child refused. She always answered the phone, and, most of the time, she just told them whatever they needed to hear so they could chill out and enjoy their holidays, including to simply serve the turkey cold.

19. The most popular Thanksgiving dishes may surprise you.

According to Google’s 2017 list of the most popular Thanksgiving side dishes in every state, people’s dinner plates may look pretty different. While favorites like stuffing, green beans, sweet potatoes, and pecan pie make many lists, there are also a few surprises. If you live in South Dakota or Oregon, don't be surprised to find Ambrosia salad on the table. Ohio is particularly fond of seven-layer salad, while sausage stuffing is on the menu in Connecticut. Arizona prefers pumpkin roll, while New York can't do without acorn squash.

20. Black Friday isn’t named for the day businesses got back into the black.

You've probably heard the tale that the massive amounts of shopping that take place on Black Friday is the day that many businesses finally make the financial flip from being in the red to being in the black. In reality, the term dates back to the 1950s, when the Philadelphia police used it to refer to the day after Thanksgiving, which was also the day before the annual Army-Navy football game. Local retailers tried to take advantage of the crowds by having sales and calling it “Big Friday,” which resulted in utter madness in the stores. People used the mayhem to shoplift, so between the extra traffic, crowd control, and arrests, the police were not too happy about having to work some pretty serious overtime—hence the name. By the 1980s, the discounts and super sales started creeping across the nation.